Dell Goes Back to its PC Roots Essay Example for Free

Dell Goes Back to its PC Roots Essay Dell is a computer company that made its name by first selling personal computers directly to customers through their website, catalogs, and over the phone. As time passed, Dell expanded into related product lines while battling aggressive rivals such as Hewlett Packard and Apple, striving to be the number one consumer brand in the United States. Despite considerable research and marketing investment, Dell’s strategy to expand into other related product lines did not succeed, and the company was forced to regain its focus on PC sales. This case includes the steps taken by Dell to uphold its legendary PC roots. Key Marketing Issues †¢Brand – A name, term, design, symbol, or other feature that identifies one marketer’s product as distinct from those of other marketers. Dell is shining up its brand by improving customer service, which is especially important as PC sales grow more slowly throughout the industry and competitors dig in to defend market share. †¢Early Adopters – People who adopt new products early, choose new products carefully, and are viewed as â€Å"the people to check with† by later adopters. Dell is not looking to pioneer revolutionary new lines for early adopters, but has gone back to their PC roots, emphasizing related home office products. †¢Innovators – First adopters of new products. †¢Line Extensions – Development of a product that is closely related to existing products in the line but is designed specifically to meet different customer needs. Over the years, Dell has expanded into related product lines while battling rivals, hoping to obtain larger revenues. †¢Product Line – A group of closely related product items viewed as a unit because of marketing, technical, or end-use considerations. Over the years, Dell has expanded into related product lines while battling aggressive rivals, hoping to derive an ever-larger portion of revenues and profits from a wider mix of products for use beyond the home office. †¢Product Mix – The composite, or total, group of products that an organization makes available to customers. Dell has returned to its PC roots, emphasizing computers and laptops, inkjet and laser printers, networking equipment, and related products for home office use, after the failure of their consumer electronics strategy. †¢Product Life Cycle – The progression of a product through four stages: introduction, growth, maturity, and decline. Dell introduced the Dell Digital Jukebox and Dell Music Store to compete with Apple’s iPods and iTunes store. However, Apple had so much momentum that Dell was forced to discontinue its own brand of music players. Personal Case Analysis I learned that Dell first made is name selling personal computers directly to customers through its website, catalogs, and phone orders. With a long history of marketing technology-based products, Dell has become a well-known U.S. brand. Despite considerable research, Dell’s attempt to enter the lucrative $100 billion world of consumer electronics did not succeed. Although Dell faces intense competition from other consumer electronics companies, they never stop looking for new ways to shine up its brand by improving customer service, an especially important step as PC sales grow more slowly throughout the industry and competitors dig in to defend market share. Case Questions 1-Why would Dell not pioneer revolutionary new products for innovators and early adaptors the way its competitor Apple does? According to wsu.edu, an early adaptor is a person who quickly adopts something new-usually a technological innovation. Our text defines innovators as first adopters of new products. Today Dell has gone back to its PC roots, emphasizing computers and laptops, inkjet and laser printers, networking equipment, and related products for home and office use. Because of its’ failed attempts to launch new products, the company is not looking to pioneer revolutionary new lines for innovators or early adopters. Instead it adds new features to products with a proven market, finds ways to make production more cost effective, and seeks to distribute both Dell and non-Dell products as efficiently as possible. 2-In what stage of the product life cycle do personal computers appear to be? How does this explain Dell’s attempt to expand into consumer electronics? According to answers.ask.com, a product’s life cycle describes the stages products experience when introduced to the market. There are four general stages including: introductory stage, when marketers raise awareness of the product; growth stage, when increase in market share is sought; mature stage, when producers of the product have maximized market share and minimized costs and the decline stage, when competitors entering the market erode market share and profits begin to decline (anwers.ask.com). The stage that Dell’s personal computers appear to be in is the maturity stage. With a long history of marketing technology-based products, Dell has become a well-known U.S. brand. Their management saw the brand as a strength to exploit in marketing new flat-screen televisions, tiny digital music players, and other non-computer products. Dell launched its consumer electronics items just as major technological developments were roiling the industry and changing how consumers buy and use such products. Dell was caught in the crossfire of intense competition. At the start of the consumer electronics initiative, the company introduced the Dell Digital Jukebox and the Dell Music Store, putting it on a competitive collision course with Apple’s popular iPods and iTunes store. Dell discontinued its brand and has been reselling products made by Samsung and other manufacturers. This allows Dell to satisfy customer demand for certain for consumer electronics without incurring the high cost of research and development. 3-How far can Dell widen its product mix without hurting the company’s credibility? For example, what might be the impact of new products such as Dell motorcycles or Dell frozen pastries? According to enotes.com, the product mix of a company, which is generally defined as the total composite of products offered by a particular organization, consists of both product and individual products. A product line is a group of products within the product mix that are closely related, either because they function in a similar manner, are sold to the same customer groups are marketed through the same types of outlets, or fall within given price ranges. Over the years, Dell has become a popular U.S. brand, which was viewed as a strength to emerge into the market of new flat screen televisions, digital music players, and other products. Although Dell did a considerable amount of research and development to make these products a success, the strategy did not succeed. For this reason, Dell should not attempt to widen its product mix, because it has been proven that doing so will hurt the company’s creditability. Dell motorcycles or Dell frozen pastries would definitely hurt the company’s creditability, because they are known as a number one computer company. Dell should continue to develop and emphasize computers, printers, and other home office related products to maintain its creditability. Conclusions For Dell to continue to successfully market to its consumers and uphold its legendary PC roots and name brand, they must develop the optimal product line by understanding buyers’ goals. The product life cycle is also an important concept to make sure the introduction, alteration, and termination of a product are timed and executed properly, helping to better maintain profitable products and drop unprofitable ones. Although Dell does not pioneer revolutionary new products for innovators and early adopters the way its competitors does, they stand strong in the PC market. Line extensions, however, are used to successfully take market share from competitors.

Analysing The Hotel Industry Of Singapore Tourism Essay

Analysing The Hotel Industry Of Singapore Tourism Essay Introduction: the hotel industry of Singapore is suitable and adoptable for kind of customers having right from the minimum budget to star rated. The challenges exists in the Sing htl ind is purely based on the price, location and convenience because all the facilities are mostly provided by all the hotels so it is very difficult for the customers to differentiate the service provided by the hotels. Since it is tough to differentiate the service rendered by the hotels, many hotels are involved in creating a niche market, like providing unique facilities to the customers for example honeymoon packages, specialists holidays, etc. The Singapore hotel industry experiences a very high growth rate in luxury travel market, high -end travelers market and family travel market in the past months. The recent economy reveals the restaurant sector has market Growth rate of sixteen percentage because of the increase in the consumer spending on sit down meals. The eating out habit has become a life style for the youth and even for the middle aged married couples with their children and these aspects stresses on the importance of healthy food. Nowadays, the consumers are expecting different styles of food and drink from the various parts of the world and all these shows if the hotel provides a variety and healthy food and drink, it will be able to attract more customers in the future. The Singapore travel and tourism market shows a high growth by having the occupancy rate of 90% in the past one year. The Singapore governments effort in providing low cost service airlines and its efforts to triple the tourists to Singapore in the coming up years. The 30% increase in the trade conferences and exhibitions conducted in Singapore has also revealed that the hotel industry in Singapore has very good business opportunities in the coming up years and if proper, good development strategies are adopted by the hotels, they will be able to earn a large market share in turn more profit. Backgrounds: . The MHCCH is located in three acres of prestigious land in Singapore. The hotel is very near to the tourist attractions like a theme park, a museum, etc. The management has made many changes in the infrastructure facilities of the hotel by adding luxury bedrooms, a bistro; a beauty salon .The hotel has also purchased a land near to that for expansion and modernized the hotel for creating new business opportunities. In order to give a luxurious appearance for the hotel, the management has created a new spacious foyer and the hotel has also started a beauty salon to offer beauty treatments to its customers. Problem of the case: By analyzing the scenario of hotel industry, i undertake SWOT analysis of the hotel MHCCH and help the newly joined partner of MHCCH to select the best strategy out of the below mentioned strategies namely sell the cash cow, undertake no serious steps or undergo diversification in business so that he will be in a position to convince the other partners of MHCCH. In this case , the challenges in the external and internal environment industry and the analysis regarding the Strengths, Weaknesses, Opportunities and Threats of the MHCCH is to be done. In the second part of the study, with the help of utilizing Ansoff matrix and Porters Grid, how the management can improve the profit in the next two years and for that what strategic decisions it has to take are discussed. Challenges in the micro and macro environment: Business environment is classified into three environments namely Internal environment, Market environment and External environment.Many variables which are existing in the internal and external environment affects the company (MHCCH) either positively or negatively. So before taking strategic decisions, it is important to analyze these environments to find out the factor which highly influences the customers of the hotel industry. The following table focuses on the key factors of the three environments. Micro Environment Market Environment Macro Environment Vision, Mission, Objectives of the Hotel Climate Assets Capability of the management Consumers Suppliers Competitors Intermediaries Social Technological Legal Political Economic Physical The main challenges which need to be assessed in the internal and external environment are that hotel has to concentrate on different type customers like corporate guests and other kind of guests like nature lovers, family oriented and managing the hotel to delight these customers becomes a challenging work in the field of marketing. So in order to delight these consumers, the hotel should monitor the changing expectations of these customers and should try to delight them. The employees of a hotel play a major role in attracting the customers. The hotel should try to recruit skilled persons because the quality of service rendered by the employees acts as an important factor in delighting the customers. So getting skilled and qualified employees is another challenge in the hotel business environment. The hotel should try to have good suppliers (Electricity, soft drinks carbonated water, Perfumes, cosmetics other toilet preparations, different kinds of liquors, Soap and detergents, etc) who provide products/ services with good quality and good intermediaries who are in direct contact with the customers before they enter into the hotel. Apart from these challenges, the hotel should also focus on the socio- cultural changes (changes in the preferences of the customers), political changes (changes in the law), and technological changes (providing variety food, appearance of the hotel, introducing packages, etc,). SWOT Analysis: Before selecting a strategic option for the marketing plan of MHCCH, the hotel should do SWOT analysis to find out its strengths, weaknesses, opportunities and threats. Strength deals with the hotels core competencies and the weaknesses of the hotel deals with the present drawback which has to be rectified in order to capture the customers in the future. Strengths and Weaknesses mainly focus on the factors which are fully under the control of management but the opportunities and threats focuses on the business environment. Opportunity deals with the market which yields more profit to the hotel that is the area to be covered by the hotel to earn more customers in turn more profit. Threat deals with the factors which are to be considered seriously before taking any business decision. SWOT analysis of MHCCH is discussed below. Strengths of MHCCH: The employees of the hotel are having good experience in customer care in order to provide quality service; the MHCCH has invested a lot in changing the appearance of the hotel and in providing different styles of food and also already the MHCCH is having satisfied customers ( revealed in the table non-business guests occupancy rate). The hotel is situated very close to other entertainment locations. The credit worthiness of the hotel is high that we can take the fund from bank in order to do the successful performance of the hotel. Weaknesses of MHCCH: Corporate and family non business guests occupancy rate is low and so the company has to invest a lot in adding facilities to the hotel. Opportunities of MHCCH: Nowadays consumers like to eat outside in restaurants rather than before and they dont hesitate in spending more money tasting different varieties of food. Eating out style of the youngsters and middle aged married people has become very common. Singapore governments decision to triple the investment in the tourism industry shows that there are large opportunities for MHCCH to capture more customers and in turn to improve profit. Threats of MHCCH: Competitors are the major threat of MHCCH. Due to the lack of differentiation in the hotel industry, the competition is fully based on the price, location and convenience. The hotel has to face competition from the hotels of same infrastructure and also from motels. The hotels which are dealing with niche markets will also acts as a good competitor for MHCCH. In order to attract the customers of different age group, the hotel has to focus on changing the appearance of the hotel, providing food of different countries, etc costs more but still the hotel has to invest and at the same time the hotel cannot fix a high price for its services because the competition mainly focuses on the price. The hotel has to focus on the packages too because the small hotels may capture the market by providing specialized facilities in one area alone like for example honeymoon packages alone. Conclusion: Thus the challenges in the micro, market, macro environments of hotel industry are discussed. The SWOT analysis revealed that the MHCCH has more strengths and opportunities when compared to weaknesses and threats. Since the opportunities are high, revealed by increase in the market growth rate and the capacity of the MHCCH to raise fund from the banks and the availability of space for further expansion activities to be carried out by the MHCCH is good and with this strength, the MHCCH has more power to capture the market share. The MHCCH need not worry about the threats posed by the competitors if MHCCH have an eye on competitors price and variety of services provided by them. So with the help of its strengths, the MHCCH can move forward to attract more customers. b) Ansoffs Matrix: The Ansoff matrix is a technique that aids people in the business field to take decisions regarding product development and market growth strategy. Ansoff matrix focuses on the new products and the product already in the market in order to increase the profit of the business. The Ansoffs 3* 3 box grid or matrix: Markets Market Development Partial Diversification Diversification Market Expansion Limited Diversification Partial Diversification Market Penetration Product Expansion Product Development Products The major four boxes are Market Development, Market Penetration, Product Development and Diversification. Market Penetration: It suggests the business people to focus on existing customers and on their own products what they are producing currently. If the business person adopts this strategy then his major objectives will be Improve the market share of current products by fixing lower prices when compared to the competitors, advertising and sales promotion, etc. There are many advantages in introducing low prices , they are capturing more market and the low profit earned by the existing players makes the new entrants to have fear in starting the business in that sector. The MHCCH can go for introducing lower prices for the services but it should not incur any loss. The price reduction strategy to be adopted by MHCCH will not yield any benefit because already the hotel is having good occupancy rate in the case non business guests. And also the hotel is planning to invest a lot in the improvement of the hotel, so all these costs will be reflected in the price of the services rendered by the MHCCH. Even though the price war exists among the players of the hotel industry, for MHCCH, since it is having loyal customers, it is better to go for introducing new packages for the customers, rather than reducing the price. Market Development: It suggests the business people to focus on new customers and the existing products. Finding out new customers for the product. The MHCCH can also go for identifying the new customers like honey moon packages, etc. Product Development: It suggests the business people to focus on the existing customers and new innovative products. (MHCCH) can focus on this aspect. it can select the last option specified in the case, expand the business by investing in buying an external property that means the expansion of a bar or restaurant to capture the customers. By providing healthier, tasty and variety food style and drinks to the different country people, the MHCCH will be able to capture more customers (corporate guests) from different countries .And also the table revealed that the corporate guests occupancy rate is very low and so by implementing the above mentioned facilities, it will be able to capture more corporate guests and if they are satisfied ,the corporate guests will come and stay with their family, profit will be improved. Diversification: It suggests the business person to focus on the new customers and the new products that is entering into an entirely different field. Business people will take up this strategy when they want to diversify the risk of loss in the existing business. This case revealed that the competition is more and there are more prospects to earn a very high profit. Selling a cash cow and entering into diversification is not good because this hotel business itself has lot of prospects which is revealed by the Singapore governments decision to spend more than $4 billion in order to attract more and more number of tourists to singapore. So its good for the MHCCH to be in the business rather than diversification. Porters Grid: Threats of New Entrants: More number of business conferences and meetings are being held in Singapore. the occupancy of hotel room rate being as high as in the past few months, Government of Singapore effort to improve the tourism industry attracts more players into this field. Infrastructure facilities, scale of economies and differentiation of product may act as entry barriers and so the MHCCH has to focus on these aspects. Bargaining Power of Buyers: Presence of more competitors in the Singapore hotel industry makes the consumers to demand more from the hotels regarding price, quality and innovative (variety of food, other facilities, etc) products. From the case, it is revealed that a tough competition occurs in the Singapore hotel industry, price plays a major role and its root cause is the customers expectation regarding quality and price and this strengthens the buyers power. Bargaining Power of Suppliers: The hotel industry is having a very high relationship with the other industries and so the supplier bargaining power is high in the hotel sector but if the competition is more in the other industries too then the supplier bargaining power can be reduced in the hotel industry and it is essential to study still more regarding the prevalence of competition in the suppliers industries. Threat of substitutes products / services: The economic hotels and motels may be the threat for the product of the substitute to MHCCH but concentrating on factors like fast food establishments which includes the surrounding environment, services provided by the catering department at the affordable price. Conclusion: Since the corporate guests occupancy rate is very low, the MHCCH can focus on the area of amenities and services provided in order to capture more customers and in turn to improve profit. The MHCCH can go for providing different styles of food in order to attract the customers from foreign countries. According to my views , I suggest the MHCCH to select the last option expand by investing in external property and after getting some returns it can slowly move on to the third option -expand by investing in the site. The MHCCH can carry out the survey in order to search new facilities expected by the customers and also what the MHCCH s competitors are doing to attract the customers and based on the results the MHCCH can decide the strategy to be adopted by the hotel in future. Since there are a lot opportunities in the hotel industry, the MHCCH can go for making investments in order to earn profit in future. The MHCCH can convince the other partners by explaining the payback period of the investments to be made by it.

Critical Analysis Of The Eagle By Lord Tennyson :: Poetry Analysis

Critical Analysis of "The Eagle" by Lord Tennyson The name of the poem I am writing about is called â€Å"The Eagle† by Alfred, Lord Tennyson. It is in figurative language form. The poem is divided into 2 Stanza's with 3 lines each. And there are an average of 9 feet a line. The rhyme scheme is every last word in each stanza rhyme's. Some of the imagery is with sight and sound. For sight they are â€Å"Close to the sun†, â€Å"Azure world†, azure mean the blue color in a clear daytime sky. â€Å" Wrinkled sea beneath†, and â€Å"mountain walls†. The only one that was imagery of sight & sound was â€Å"like a thunderbolt he falls†. The figures of speech are â€Å"wrinkled sea†, which means the waves in the ocean. And one simile is â€Å"like a thunderbolt he falls†, it is saying how fast a eagle dives. The poems theme is how an eagle can fly so high and dive so fast.

Never say Never :: essays research papers

A Jury of Her Peers "A Jury of Her Peers" is a story taut with violence. At no time do we see blood; there is no screaming; there are no corpses; there are none of the trappings our Gothic imaginations have come to expect. And yet in this homely little story about quilting and canning and pet canaries, the psychological tension is almost unendurable -- and much of the tension revolves around gender-specific ways of seeing the world. The story concerns a farmer, John Wright, who is found strangled in his bed; his wife is arrested for the murder. The story ¡Ã‚ ¯s action begins the following day, when the sheriff, the county attorney, the sheriff ¡Ã‚ ¯s wife, and a neighbor couple return to the Wrights ¡Ã‚ ¯ house. The women are there to pick out some clothes for the accused wife to wear in prison; the men, to check over the crime scene. Although the story ¡Ã‚ ¯s purpose is to penetrate the motive for Mrs. Wright ¡Ã‚ ¯s murder of her husband, the sheriff ¡Ã‚ ¯s wife, Mrs. Peters, and the neighbor Mrs. Hale occupy center stage -- and it is really their story. Sheriff Peters and Mr. Hale wander in and out, mostly passing through as they move from one part of the house to the other, commenting about the slovenly housekeeping and the general air of cheerlessness. At first it is clear that the women do not want to be here, either; the house is too cold and too still, and what happened here the day before was too awful. The women feel defensive in this house, partially because of the disparaging way the men refer to the little details of Mrs. Wright ¡Ã‚ ¯s life. The men laugh at their wives ¡Ã‚ ¯ admiration of Mrs. Wright ¡Ã‚ ¯s fine stitching on her quilt, and when the women express sadness over Mrs. Wright ¡Ã‚ ¯s broken jars of jam, Sheriff Peters finds this tremendously humorous: "Well, can you beat t he women! Held for murder, and worrying about her preserves. . . . I guess before we ¡Ã‚ ¯re through with her she may have something more serious than preserves to worry about." "Oh, well," said Mrs. Hale's husband, with good-natured superiority, "women are used to worrying over trifles." But it is precisely these types of "trifles" that eventually prove to them that Mrs. Wright did kill her husband, and why. It also convinces the two women to keep that information to themselves, lest it prove incriminating to this woman they barely know, but whom they feel certain was entirely justified in her act.

Me, Myself and Madness Essay

What is madness? Madness cannot be categorized into one definition, nor can it be simplified into one specific action. In Hamlet, Hamlet, prince of Denmark, is consumed by madness and is alternately driven to his own death. Despite the fact that many people believe that Hamlet’s mad behavior was planned and controlled. It is arguable that his madness was not feigned, and he was actually insane. Hamlet was drove into madness by the demonic possession of the ghost of Hamlet, the deep grudge he had for his mother Gerturde, and the craving for revenge he had for the death of his father In act 1, scene 4, Hamlet, Horatio and Marcellus are confronted by the ghost that has been roaming around the outskirts of the castle. Hamlet sees, and recognizes that the ghost that has been haunting his home is none other than the spitting image of his father, the late king Hamlet, who was inconspicuously murdered by his own brother Claudius, who later becomes king of Denmark, instead of Hamlet. The ghost calls out for Hamlet to follow him alone into the woods. Hamlet’s perseverance led him to believe that the ghost of his father had the answers that he desperately needed, and for that, Hamlet decided to follow him alone. Horatio (warning Hamlet against following his father’s ghost) gravely warned Hamlet that if he follows the ghost, it might â€Å"deprive your soverereignty of reason and draw you into madness.† In other words, Hamlet’s madness began when he became possessed (both body and mind) by the ghost of his father to bring about his evil deeds. In this case, Hamlet lost his mind when he erased himself from his own brain and replaced it with his father’s commandments. In addition, Hamlet’s madness was also driven by a deep grudge he had for his mother Gerturde. After the death of Hamlet’s father, Gerturde remarried within a month, to his brother Claudius. Hamlet shows provocation at Gerturde for happily marrying so soon. And to add insult to injury, it was to his uncle, of all people. Hamlet questions the faithfulness his mother has towards him,  and later doubts the love Ophellia has for him. For this reason, Hamlet displays resentment, not only towards his mother, but to Ophellia, who was uninvolved in the tragic death of his father, and the sudden remarriage of his mother to his uncle. In act 3, scene 1, Hamlet and Ophellia are having an emotional conversation with each other. Hamlet screams to Ophellia â€Å"get thee to a nunn’ry, why would tho be a breeder of sinners.† For this reason, Hamlet yells â€Å"get thee to a nunn’ry† several times because he exhorts ophellia to become a nun, so that way, she may never breed sinners, like him. Even tho he offends Ophellia by saying this, the insult is more intentionally made for his mother Gerturde. The lack of faithfulness his mother has causes the vulgar behavior he has towards Ophellia, which henceforth progresses Hamlet’s madness.

Brand Image of a University

INTRODUCTION Origin of Report As a part of our Marketing 465, Brand Management course, we learnt the various aspects of marketing and the management of brands. Problem and Purpose We were assigned a project where we were asked to find out the brand image of private university business graduates; and more specifically, the brand image of North South University, its positioning and state any improvements if necessary. Scope and Limitations The main limitation of this project was the lack of time required to carry out the type of research this project requires. Historical Background †¦ Hypothesis We hoped to establish that North South University is the best private university in Bangladesh. Research Methodology As stated previously, due to the lack of time we were not able to conduct the type of in-depth research that this project required. Instead the basis of our research were a set of in-depth interviews we carried out among various categories of people, such as current students of North South University, alumni, guardians, faculties, prospective/current employers, students of other universities, faculties of other universities, the University Grants Commission, prospective students, and the general public. There were sets of questions (See Appendix) for the various categories, and interviews were taken accordingly. THE SURVEY Findings Current Student For the current students who study at North South University, this is the best alternative for us after IBA and going abroad for studies. It’s the pioneer private university in Bangladesh, and quite popular. Even though through the years the quality of NSU has diminished, there are too many students taken in, and especially through the â€Å"backdoor† policy, and it’s become really unfair to those who work hard. However, NSU still has a lot of good name, and people do have goodwill towards it. Alumni According to the questions asked to Alumni of North South University, they believe that NSU’s graduates have an advantage over other graduates of other schools because they are more fluent in English, smart, and easily adaptable with the organizational environment. Guardians According to guardians of students studying in North South University, they believe that NSU graduates will be able to have: Jobs in MNC, monetary benefit, and be able to finish graduation quickly. They also believe that NSU is highly competitive, has the best educational quality, and the best faculty. Faculties According to faculties believe that NSU is a good university but not as good as IBA. This is because IBA concentrates more on practical fieldwork, where NSU is still lacking. Another factor they said that NSU has very short semesters, so faculties aren’t able to cover their topics completely. However, NSU students have good presentation skills, are intelligent and also street smart. Employers Certain employers believe that the graduates that come out of NSU are very hot-headed and pompous, and many of them have high CGPAs but cannot even communicate properly in the English language. NSU is believed to be the next best alternative to IBA. IBA might have worse teachers, but their student intake is much better. Students of other universities Students of other universities believe that a private university’s business program provides better job opportunities. Private universities are more efficient than pubic universities. North South University is very popular and quite sought after. University staff The university staff believes that the environment of NSU is not good. They brought up issues regarding clothing and student’s behaviour. They think students are very rude and disrespectful. University Grants Commission There are several factors through which the UGC grants a university, it focuses on infrastructure, faculties, how much money there is in the fund to make their own campus etc. Then in order to rank a university, they see how many students compete for a single seat during the admission process, the value of the certificate in the job sector, the quality of the faculties and the quality of the students. A complaint they made is that all universities are expected to shift to their new campus within 5 years of establishment, but none of the private universities have been able to do so. Prospective Students Most of the prospective students we interviewed, around the age of 16-18, none of them want to come to NSU. They believe that NSU is becoming too overrated and crowded. They would either try for abroad, or a public university, and then try for a private university. General Public In the eyes of the general public, NSU is still very sought after and considered a very good place for education. It’s only the people who are direct recipients of NSU’s output, the students and the employers who are affected the most. NSU students are seen are very culturally â€Å"fast† and ignorant. Conclusion After research we can conclude that academically, the students of NSU are good but there are behavioral and attitude problems among themselves. They’re more ignorant about what’s going on outside of NSU and they’re very pompous and they lack professionalism in the corporate world. There are a certain percentage of students who create a bad image for NSU, so most students are slammed with this label as well. But NSU comprises of all types of students from various social and economical backgrounds and not all are bad. Recommendations Alumni: Teaching method should be more practical based Internship in a good organization is very important. CPDS of NSU should be efficient enough to manage their graduates’ internship in a good organization NSU should organize more and more seminar, workshop regarding different organizational issues. University staff correct English grammar in both reading and writing environmental discipline cultural discipline manner build up moral character dress code study more Employers NSU should increase their employability NSU’s image is of No. 2, they should raise it to No. 1 NSU should move on to the researching level and provide consultancy to the different companies. Most foreign universities do consultancy work for companies on their countries. It really sets the standard for good quality education. Universities should talk to employers and brush up on the curriculum NSU should go for downward extension and start from the grassroots level. They should create primary and secondary level education so that the students go directly to the university level.

Making An App For A Large Number Of College Students Today

Organization is a major concern for a large number of college students today. It seems that keeping track of work, school, sports, and family life can be a feat that proves to be highly challenging. Thus, creating an app for helping students to track their schedules, along with reminders that cause them to recall information that is to be learned will aid in their ability to maintain a satisfactory GPA. When considering the developmental stage of life that these students are in, we can understand there are many events that may cause them to lose focus of the tasks that are most important for furthering their education. Though this age group can vastly vary, a large number of students just beginning college are going to fit into the emerging adulthood category, ranging between eighteen and twenty-five years-of-age (Nevid, 2015, p. 359). Therefore, these freshmen will likely be approaching their peak of physical and cognitive maturity, as this typically occurs in the early twenties (Nevid, 2015, p. 357). Moreover, it is likely that during this stage of life, the college student is experiencing a conventional level of moral reasoning, which is a point in maturity that is evident by one’s willingness to comply with social rules (Nevid, 2015, p. 351). In this conventional point of life, there are two possible levels, stage 3, the â€Å"good boy – good girl† orientation is a observed by the ones desire to please others by doing right. Whereas in stage 4, the law and orderShow MoreRelatedThe Diversity Of Black Americans1402 Words   |  6 PagesDiversity is now, more than ever before, at the forefront of the American conversation. Black people have been slowly but surely making gains in today’s society and in ways that were not possible before. 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Geophagy (Eating Dirt) - A Traditional Practice

People around the world eat clay, dirt or other pieces of the lithosphere for a variety of reasons. Commonly, it is a traditional cultural activity which takes place during pregnancy, religious ceremonies, or as a remedy for disease. Most people who eat dirt live in Central Africa and the Southern United States. While it is a cultural practice, it also fills a physiological need for nutrients. African Geophagy In Africa, pregnant and lactating women are able to satisfy the very different nutritional needs of their bodies by eating clay. Often, the clay comes from favored clay pits and it is sold at market in a variety of sizes and with differing content of minerals. After purchase, the clays are stored in a belt-like cloth around the waist and eaten as desired and often without water. The cravings in pregnancy for a varied nutritional intake (during pregnancy, the body requires 20% more nutrients and 50% more during lactation) are solved by geophagy. The clay commonly ingested in Africa contains important nutrients such as  phosphorus, potassium, magnesium, copper, zinc, manganese, and iron. Spread to the U.S. The tradition of geophagy spread from Africa to the United States with slavery. A 1942 survey in Mississippi showed that at least 25 percent of the schoolchildren habitually ate earth. Adults, although not systematically surveyed, also consumed earth. A number of reasons were given: earth is good for you; it helps pregnant women; it tastes good; it is sour like a lemon; it tastes better if smoked in the chimney, and so on.* Unfortunately, many African-Americans who practice geophagy (or quasi-geophagy) are eating unhealthy material such as laundry starch, ashes, chalk and lead-paint chips because of psychological need. These materials have no nutritional benefits and can lead to intestinal problems and disease. The eating of inappropriate objects and material is known as pica. There are good sites for nutritional clay in the southern United States and sometimes family and friends will send care packages of good earth to expectant mothers in the north. Other Americans, such as the indigenous Pomo of Northern California used dirt in their diet -- they mixed it with ground acorn which neutralized the acid. * Hunter, John M. Geophagy in Africa and in the United States: A Culture-Nutrition Hypothesis. Geographical Review April 1973: 170-195. (Page 192)